For the first time in history women are an influential growing economic force, so says Maddy Dychtwald - Author of, Influence: How Women's Soaring Economic Power Will Transform Our World for the Better. Dychtwald, who is also a Demographer, Entrepreneur, Keynote Speaker and the Co-founder & Senior VP of Age Wave, shares these findings and more with IFV News.
She also tells us how marketers can best harness this newfound economic power when attracting clients who are women. To learn more, watch the video/webreport, click here
